Capability and reliability
Hilton chose Curtis Furniture for this project for two main reasons:
- We are trusted by Hilton for our proven expertise in providing high-quality value for money bedroom furniture
- We are the largest UK manufacturer specialising in this arena, with our 60,000 ft sq factory located in Yorkshire.
Value Engineering consultation
As per the usual Curtis process, we got involved early in discussions about the design and specification of the furniture, especially the case goods and the bespoke sliding metalwork privacy screen. This meant we could offer value engineering options which could meet budget without compromising on the desired brand look nor longevity of our furniture.
Bringing the control book to life
Within two months of taking this project on, we had delivered a fully functional, full scale sample room. We worked closely with Hilton Supply Management (HSM) and Hilton’s brand design team to develop the concept. We then project managed the entire build and installation, meticulously sourcing all materials, managing the trades and ensuring we produced an accurate replica of the Hilton Garden Inn control book. We provided not just the case goods, but loose tables and mirrors, shower, toilet, sanitary and brassware.
As you can see, the final product provides an immersive experience of stepping inside a Hilton Garden Inn bedroom and seeing the brand from the guest’s perspective.
The benefits of this asset for Hilton are many:
- Brand design developers return to use our sample room to develop further iterations of the brand character and feel
- Prospective owners of a Hilton Garden Inn hotel visit our sample room to understand the high level of quality that they will have to adopt to meet brand standard
- Existing owners wishing to refurbish their hotel can visit us to see and feel how the brand has developed since their initial fit out.
- Individual pieces of furniture can be interacted with, or artwork selected from a menu. The Curtis sofabed can be pulled out and tested, the sliding room screen moved to different positions to see how this affects the feel and functionality of the space.
